Helping a Financial Services Team Scale Content Production

Content Strategy · Creative Consulting · Presentation Development

The Challenge
A financial services organization wanted to get more value from its digital content tools and reduce reliance on one-off experiences.

The Approach
I developed and presented recommendations for using templates and reusable components to create content more efficiently without sacrificing creative quality.

The Results
After presenting to the New York team, I was invited to share the recommendations with colleagues in London. The client also reused the presentation to educate another internal team.

My Role: Content strategy, creative consulting, and presentation development.

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Building a Scalable Content Strategy for a National Television Network